Social Media ROI: Growth Hacking with Measurable Benefits
11:30am – 1pm
@ The Country Club of Sioux Falls
Sponsored by Midcontinent Business Solutions
About the Talk
Quantifying the value of social media can be a daunting task, but it’s not impossible. Unclear objectives, numerous metrics, and the growing types of social media add confusion. It’s time to ground your social media initiatives with a strategic plan that makes measurement clear and easy. The practical methodology, powerful case studies, and a toolbox of sample ROI formulas in this session will equip you to justify the use of social media for driving business results.
You’ll learn how to:
- Align social media marketing efforts with business objectives
- Identify and prioritize meaningful social media metrics
- Calculate tangible value and ROI for social media tactics
About the Talker
Marketing Optimization Advisor, International Speaker & Author Edutainment at its big-80’s-hair best, Angie cleverly translates complex concepts into fun, actionable insights. Recognized as a “Forbes’ Top 10 Online Marketing Expert to Follow,” she’s known for empowering attendees with cutting-edge strategies, free “power tools” (templates, scorecards, and code snippets, etc.), and tactical takeaways that’ll catapult your team and marketing to the next level. With her mash-up of data-driven technology and persuasive psychology, you’re guaranteed to leave her session smarter.
Connect with Angie